Hive mind

Hivemind is a honey mead brewing company who reached out to me looking for a new Tee design. The brief was pretty open for experimentation on the concept with one exception being the need for a play on word/pun to be included. This is the final design we landed on!

Client
Hive Mind

Year
2024

A black and white sketch of a cartoon lion holding a skewer of marshmallows.

Close-up of a black T-shirt with a graphic design and text held by a person wearing a beige jacket.

Black T-shirt with white graphic and text, pink and yellow t-shirts with text, and a person wearing a beige jacket holding black fabric.

A cartoon black and white illustration of a smiling anthropomorphic animal character, possibly a dog or a wolf, holding a fork and spoon with a piece of food on the fork. The character appears happy and excited.

A black and white abstract line drawing of a face with exaggerated features, including prominent eyebrows, eyes, nose, and mouth.

A person with curly hair wearing a black t-shirt with a graphic that features a lion holding a fork and knife, surrounded by text, standing in front of a brick wall.

A young man with dark skin and short curly hair is standing sideways against a plain, textured wall. He is wearing a black T-shirt with white text and illustrations on the back. The text on the T-shirt says "PUT YOUR HONE" and "WHERE YOUR MOUTH IS," along with smaller text and graphics below. The young man is looking straight ahead with his arms relaxed at his sides.

Black sky with three small white clouds scattered across

Two individuals dressed in beige hazmat suits with helmets resembling apes or monkeys are holding and displaying black and yellow T-shirts with a design that says 'PUT YOUR HOWN' and an image of a beaver next to a hive. There is a cardboard box with a label on it, and a can of Hive Mind soda in front of the individuals. The scene is set against a plain light background.

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